/* Лендинг v2: партнёрское предложение. Тёплый стиль. */
:root{
  --bg:#fef9f0; --ink:#2d1f0e; --muted:#6b5b45; --accent:#b45309;
  --amber:#e8a04b; --border:#e8dcc8; --card:#fffdf8; --maxw:1120px;
  --ease:cubic-bezier(.16,1,.3,1);
}
*{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:smooth}
body{font-family:'DM Sans',system-ui,sans-serif;color:var(--ink);background:var(--bg);line-height:1.55;-webkit-font-smoothing:antialiased}
.wrap{max-width:var(--maxw);margin:0 auto;padding:0 32px}
.serif{font-family:'Prata',serif;letter-spacing:-.01em;line-height:1.12}
.accent{color:var(--accent)}
section{padding:80px 0}

/* reveal на скролле */
.reveal{opacity:0;transform:translateY(28px);transition:opacity .72s var(--ease),transform .72s var(--ease)}
.reveal.is-in{opacity:1;transform:none}
.reveal.d1{transition-delay:.09s}
.reveal.d2{transition-delay:.18s}
.reveal.d3{transition-delay:.27s}
@media (prefers-reduced-motion:reduce){.reveal{opacity:1!important;transform:none!important;transition:none!important}}

h1.serif{font-size:clamp(38px,5.2vw,64px)}
h2.serif{font-size:clamp(28px,4vw,46px);margin-top:14px;max-width:20ch}
.overline{display:inline-flex;align-items:center;gap:12px;color:var(--accent);font-weight:700;
  font-size:13px;letter-spacing:.2em;text-transform:uppercase}
.overline::before{content:"";width:30px;height:2px;background:var(--amber);border-radius:2px}
.lead{font-size:19px;color:var(--muted);max-width:66ch;margin-top:18px;line-height:1.6}

.btn{display:inline-flex;align-items:center;gap:8px;background:var(--accent);color:#fff;font-weight:600;
  font-size:16px;padding:15px 26px;border-radius:13px;text-decoration:none;transition:transform .15s ease}
.btn:hover{transform:translateY(-1px)}
.btn.ghost{background:var(--card);color:var(--ink);border:1px solid var(--border)}
.btn.big{font-size:18px;padding:18px 34px}
.btn-sm{background:var(--accent);color:#fff;text-decoration:none;font-weight:600;font-size:14px;padding:10px 18px;border-radius:11px}

/* шапка */
.nav{position:sticky;top:0;z-index:20;background:rgba(254,249,240,.85);backdrop-filter:blur(10px);border-bottom:1px solid var(--border)}
.nav-in{display:flex;align-items:center;justify-content:space-between;padding:16px 0}
.brand{font-family:'Prata',serif;font-size:21px}
.nav-links{display:flex;gap:26px}
.nav-links a{color:var(--muted);text-decoration:none;font-size:15px;font-weight:500}
.nav-links a:hover{color:var(--ink)}

/* hero */
#hero{padding:92px 0 70px;background:radial-gradient(840px 520px at 16% -10%, rgba(232,160,75,.22), transparent 60%)}
#hero h1{margin:20px 0 0;max-width:18ch}
#hero .lead{font-size:20px;max-width:62ch}
.cta-row{display:flex;gap:14px;flex-wrap:wrap;margin-top:32px}

/* Строка-описание под кнопками в шапке */
.hero-note{margin-top:14px;font-size:15px;color:var(--muted);max-width:640px}
/* Заметный призыв на демо-сайт под встроенной картой (блок 03) */
.cap-cta{display:flex;flex-direction:column;align-items:center;gap:10px;margin:28px 0 8px;text-align:center}
.cap-cta-note{font-size:14px;color:var(--muted)}
@media(max-width:640px){.cap-cta .btn.big{width:100%}}

/* возможности */
.cap{margin-top:46px}
.cap-head{display:flex;align-items:center;gap:14px}
.cap-num{font-family:'Prata',serif;font-size:30px;color:var(--amber);line-height:1}
.cap-head h3{font-family:'Prata',serif;font-size:clamp(22px,2.6vw,30px)}
.cap-lead{color:var(--muted);font-size:17px;margin:14px 0 8px;max-width:72ch;line-height:1.6}
.cap-lead em{font-style:normal;color:var(--ink);font-weight:600}
.cap-note{margin-top:22px;font-size:14px;color:var(--muted);background:rgba(180,83,9,.06);border:1px solid var(--border);border-radius:12px;padding:14px 18px}
.segments{margin-top:24px}
.seg-h{font-weight:700;font-size:16px;margin-bottom:14px}
.seg-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:14px}
.seg-col{background:var(--card);border:1px solid var(--border);border-radius:14px;padding:16px 18px}
.seg-col b{display:block;color:var(--accent);font-size:12.5px;font-weight:700;letter-spacing:.06em;text-transform:uppercase;margin-bottom:6px}
.seg-col span{color:var(--muted);font-size:14.5px;line-height:1.5}
.seg-num{display:inline-block;background:rgba(180,83,9,.1);color:var(--accent);font-weight:700;font-size:13px;border-radius:7px;padding:2px 8px;margin:0 2px}
.seg-sub{display:block;margin-top:8px;font-size:12px;color:var(--muted);font-style:italic}
.channels{display:grid;grid-template-columns:1fr 1fr;gap:18px;margin-top:24px}
.ch-group{background:var(--card);border:1px solid var(--border);border-radius:16px;padding:22px}
.ch-h{font-weight:700;font-size:15px;margin-bottom:14px}
.ch-list{display:flex;flex-wrap:wrap;gap:8px}
.ch-list span{background:rgba(180,83,9,.08);border:1px solid var(--border);border-radius:20px;padding:7px 16px;font-size:14px;font-weight:600;color:var(--accent)}

/* путеводитель */
#guide{background:linear-gradient(180deg,#fdf7ec,var(--bg))}
.tt-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:42px}
.tt-card{background:var(--card);border:1px solid var(--border);border-radius:18px;padding:26px;box-shadow:0 14px 34px rgba(60,40,10,.05)}
.tt-ic{width:44px;height:44px;border-radius:12px;display:flex;align-items:center;justify-content:center;background:rgba(180,83,9,.1);color:var(--accent);margin-bottom:14px}
.tt-ic svg{width:24px;height:24px}
.tt-card h3{font-size:19px;font-weight:700;margin-bottom:8px}
.tt-card p{color:var(--muted);font-size:15px;line-height:1.5}

/* профиль гостя + оффер */
.guest-grid{display:grid;grid-template-columns:1fr 1fr;gap:22px;margin-top:22px;align-items:stretch}
.guest-card{background:var(--card);border:1px solid var(--border);border-radius:20px;padding:26px;box-shadow:0 18px 40px rgba(60,40,10,.07)}
.gc-top{display:flex;align-items:center;gap:14px}
.gc-ava{width:46px;height:46px;border-radius:50%;background:var(--accent);color:#fff;display:flex;align-items:center;justify-content:center;font-family:'Prata',serif;font-size:21px;flex:none}
.gc-id{flex:1}
.gc-id b{display:block;font-size:18px;font-weight:700}
.gc-id span{color:var(--muted);font-size:13.5px}
.gc-seg{font-size:12px;font-weight:700;color:var(--accent);background:rgba(180,83,9,.1);padding:5px 11px;border-radius:20px;white-space:nowrap}
.gc-stats{display:grid;grid-template-columns:repeat(5,1fr);gap:8px;margin:18px 0;padding:16px 0;border-top:1px solid var(--border);border-bottom:1px solid var(--border)}
.gc-stats div b{display:block;font-family:'Prata',serif;font-size:18px;color:var(--ink);line-height:1}
.gc-stats div span{display:block;color:var(--muted);font-size:11px;margin-top:5px;line-height:1.3}
.gc-tags{display:flex;flex-wrap:wrap;gap:8px;margin:16px 0}
.tag{font-size:13px;font-weight:600;padding:7px 12px 6px;border-radius:13px;background:#fff;border:1px solid var(--border);color:var(--ink);line-height:1.2}
.tag i{display:block;font-style:normal;font-size:9.5px;font-weight:700;letter-spacing:.05em;text-transform:uppercase;color:var(--muted);margin-bottom:2px}
.tag.on{background:rgba(180,83,9,.1);border-color:transparent;color:var(--accent)}
.tag.on i{color:var(--accent);opacity:.7}
.gc-prefs{font-size:15px;color:var(--muted);margin-bottom:14px}
.gc-prefs b{color:var(--ink);font-weight:600}
.gc-next{display:flex;align-items:center;flex-wrap:wrap;gap:8px;font-size:14px;color:var(--ink);background:rgba(180,83,9,.06);border:1px solid var(--border);border-radius:12px;padding:11px 14px}
.gc-next-l{color:var(--muted)}
.gc-add{margin-left:auto;background:var(--accent);color:#fff;font-weight:600;font-size:13px;padding:6px 12px;border-radius:8px}
.offer-mock{background:#fff;border:1px solid var(--border);border-radius:20px;overflow:hidden;box-shadow:0 22px 50px rgba(60,40,10,.12)}
.om-top{display:flex;align-items:center;gap:8px;background:#075e54;color:#fff;font-size:12.5px;font-weight:600;padding:13px 18px}
.om-dot{width:8px;height:8px;border-radius:50%;background:#25d366;flex:none}
.om-body{padding:22px}
.om-title{font-family:'Prata',serif;font-size:19px;color:var(--ink);line-height:1.25}
.om-text{color:var(--muted);font-size:15px;margin:10px 0 16px}
.om-btn{display:inline-block;background:var(--accent);color:#fff;font-weight:600;font-size:14px;padding:10px 18px;border-radius:10px}

/* модули */
.modules{display:grid;grid-template-columns:repeat(2,1fr);gap:20px;margin-top:22px}
.module{background:var(--card);border:1px solid var(--border);border-radius:20px;padding:26px;box-shadow:0 18px 40px rgba(60,40,10,.06)}
.m-head{display:flex;align-items:center;gap:12px;margin-bottom:12px}
.m-ico{width:42px;height:42px;border-radius:12px;flex:none;display:flex;align-items:center;justify-content:center;background:rgba(180,83,9,.1);color:var(--accent);font-size:22px}
.m-head h3{font-size:20px;font-weight:700}
.module ul{list-style:none}
.module li{display:flex;justify-content:space-between;align-items:center;gap:14px;padding:12px 0;border-top:1px solid var(--border)}
.module li:first-child{border-top:none}
.module li span{font-weight:500}
.module li em{font-style:normal;color:var(--accent);font-weight:600;font-size:15px;white-space:nowrap}
/* Встроенное окно: интерактивная карта + афиша из демо «Высота» */
.nearby-embed{grid-column:1/-1;border:1px solid var(--border);border-radius:20px;overflow:hidden;background:var(--card);box-shadow:0 18px 40px rgba(60,40,10,.06)}
.nearby-embed iframe{display:block;width:100%;border:0;height:1200px}
.content-pub{margin-top:24px;display:flex;align-items:center;gap:12px;flex-wrap:wrap;font-size:16px}
.content-pub b{color:var(--ink)}
.content-pub span{background:var(--card);border:1px solid var(--border);border-radius:20px;padding:7px 16px;font-size:14px;font-weight:600;color:var(--accent)}

/* треугольник */
#triangle{background:linear-gradient(180deg,#fdf7ec,var(--bg))}
.tri-wrap{margin-top:30px;display:flex;justify-content:center}
.triangle{width:100%;max-width:680px;height:auto}

/* что даёт */
.benefits{display:grid;grid-template-columns:repeat(2,1fr);gap:18px;margin-top:40px}
.bf{background:var(--card);border:1px solid var(--border);border-radius:18px;padding:26px}
.bf b{display:block;font-family:'Prata',serif;font-size:20px;margin-bottom:8px}
.bf span{color:var(--muted);font-size:15.5px}

/* формат */
#format{background:linear-gradient(180deg,var(--bg),#fdf7ec)}
.format-in{max-width:900px}
.steps{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:36px}
.step{background:var(--card);border:1px solid var(--border);border-radius:18px;padding:24px}
.step b{display:flex;width:38px;height:38px;border-radius:50%;background:var(--accent);color:#fff;align-items:center;justify-content:center;font-weight:700;margin-bottom:14px}
.step p{color:var(--muted);font-size:16px}

/* призыв */
#cta{background:linear-gradient(160deg,#241a12,#2d1f0e)}
.cta-in{text-align:center}
#cta h2{color:var(--bg);max-width:none}
#cta .lead{color:rgba(254,249,240,.82);margin:16px auto 28px;max-width:48ch}
.contacts{color:rgba(254,249,240,.6);margin-top:22px;font-size:15px}
.cta-actions{display:flex;gap:12px;justify-content:center;flex-wrap:wrap}
.btn-wa{background:#2ea354}
.btn-tg{background:#27a0e0}
.btn-call{background:var(--accent)}

/* футер */
footer{background:#2d1f0e;padding:26px 0}
.foot-in{display:flex;align-items:center;justify-content:space-between;gap:16px}
.foot-in .brand{color:var(--bg)}
.foot-in p{color:rgba(254,249,240,.5);font-size:14px}

/* работа с базой: цель -> аналитика -> оффер */
.basework{margin-top:30px}
.bw-intro{display:flex;align-items:baseline;gap:14px;flex-wrap:wrap;margin-bottom:8px}
.bw-intro .seg-h{margin-bottom:0}
.bw-intro em{font-style:normal;color:var(--muted);font-size:15px}
.goal-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:18px;margin-top:20px}
.goal-card{background:var(--card);border:1px solid var(--border);border-radius:18px;padding:22px;box-shadow:0 14px 34px rgba(60,40,10,.05);display:flex;flex-direction:column}
.goal-top{display:flex;align-items:center;gap:12px;margin-bottom:6px}
.goal-ic{width:40px;height:40px;border-radius:11px;flex:none;display:flex;align-items:center;justify-content:center;background:rgba(180,83,9,.1);color:var(--accent);font-size:20px}
.goal-name{font-weight:700;font-size:17px}
.goal-name span{display:block;font-weight:500;font-size:12.5px;color:var(--muted);margin-top:2px}
.goal-flow{margin-top:14px;padding-top:14px;border-top:1px solid var(--border);flex:1}
.goal-row{display:flex;gap:10px;align-items:flex-start;font-size:14px;line-height:1.45;padding:5px 0}
.goal-row .gr-l{flex:none;width:88px;color:var(--accent);font-weight:700;font-size:11px;letter-spacing:.04em;text-transform:uppercase;padding-top:2px}
.goal-row .gr-v{color:var(--muted)}
.goal-row .gr-v b{color:var(--ink);font-weight:600}
.goal-offer{margin-top:12px;background:rgba(180,83,9,.06);border:1px solid var(--border);border-radius:11px;padding:11px 14px;font-size:14px;color:var(--ink);line-height:1.45}
.goal-offer b{color:var(--accent);font-weight:700;display:block;font-size:11px;letter-spacing:.06em;text-transform:uppercase;margin-bottom:4px}
.fill-note{margin-top:22px;display:flex;gap:16px;flex-wrap:wrap}
.fill-card{flex:1;min-width:240px;background:var(--card);border:1px solid var(--border);border-radius:14px;padding:16px 18px}
.fill-card b{display:block;font-size:14px;color:var(--ink);margin-bottom:4px}
.fill-card span{font-size:13.5px;color:var(--muted);line-height:1.45}
.fill-card em{font-style:normal;color:var(--accent);font-weight:600}

/* RFM-модель + сегменты */
.rfm{margin-top:30px}
.rfm-head{display:flex;align-items:baseline;gap:14px;flex-wrap:wrap;margin-bottom:6px}
.rfm-head .seg-h{margin-bottom:0}
.rfm-head em{font-style:normal;color:var(--muted);font-size:15px}
.rfm-metrics{display:grid;grid-template-columns:repeat(5,1fr);gap:12px;margin-top:18px}
.rfm-m{background:var(--card);border:1px solid var(--border);border-radius:14px;padding:16px 14px;text-align:center}
.rfm-m .rfm-k{font-family:'Prata',serif;font-size:22px;color:var(--accent);line-height:1}
.rfm-m .rfm-n{display:block;font-weight:700;font-size:13.5px;color:var(--ink);margin:8px 0 4px}
.rfm-m .rfm-d{display:block;font-size:12px;color:var(--muted);line-height:1.4}
.seg-table{margin-top:22px;background:var(--card);border:1px solid var(--border);border-radius:16px;overflow:hidden}
.seg-row{display:grid;grid-template-columns:1.1fr 1fr 1.6fr;gap:16px;padding:14px 20px;border-top:1px solid var(--border);align-items:center}
.seg-row:first-child{border-top:none;background:rgba(180,83,9,.05)}
.seg-row .sr-h{font-size:11px;font-weight:700;letter-spacing:.06em;text-transform:uppercase;color:var(--accent)}
.seg-row b{font-weight:700;font-size:15px;color:var(--ink)}
.seg-row .sr-crit{font-size:14px;color:var(--muted)}
.seg-row .sr-crit u{text-decoration:none;color:var(--accent);font-weight:700}
.seg-row .sr-act{font-size:14px;color:var(--muted)}
.seg-axes{display:grid;grid-template-columns:repeat(2,1fr);gap:14px;margin-top:22px}

/* Назначения - единый блок для всех 5 продуктов */
.aims{display:grid;grid-template-columns:repeat(2,1fr);gap:14px;margin:20px 0 26px}
.aim{background:var(--card);border:1px solid var(--border);border-radius:14px;padding:16px 18px}
.aim b{display:block;color:var(--accent);font-size:15px;font-weight:700;margin-bottom:5px;line-height:1.3}
.aim span{color:var(--muted);font-size:14.5px;line-height:1.5}

/* Мнения экспертов - выезжающая шторка (нативный details) */
.experts{margin-top:26px;border:1px solid var(--border);border-radius:14px;background:var(--card);overflow:hidden}
.experts summary{display:flex;align-items:center;gap:10px;cursor:pointer;list-style:none;padding:15px 20px;font-weight:700;font-size:15px;color:var(--ink);background:rgba(180,83,9,.06)}
.experts summary::-webkit-details-marker{display:none}
.experts summary::after{content:"▾";margin-left:auto;color:var(--accent);font-size:14px;transition:transform .3s var(--ease)}
.experts[open] summary::after{transform:rotate(180deg)}
.experts .ex-n{background:var(--accent);color:#fff;font-size:12px;font-weight:700;border-radius:20px;padding:2px 9px;line-height:1.5}
.ex-list{list-style:none;padding:4px 20px 16px}
.ex-list li{padding:14px 0;border-top:1px solid var(--border);font-size:14.5px;color:var(--muted);line-height:1.55}
.ex-list li:first-child{border-top:none}
.ex-list li b{color:var(--ink);font-weight:700}
.ex-list li a{color:var(--accent);font-weight:600;text-decoration:none;white-space:nowrap}
.ex-list li a:hover{text-decoration:underline}
.experts[open] .ex-list{animation:exOpen .35s var(--ease)}
@keyframes exOpen{from{opacity:0;transform:translateY(-6px)}to{opacity:1;transform:none}}

/* Сигналы от команды (01) */
.signals-card{background:var(--card);border:1px solid var(--border);border-radius:20px;padding:24px;box-shadow:0 18px 40px rgba(60,40,10,.06)}
.sg-h{display:flex;align-items:center;gap:12px;margin-bottom:12px}
.sg-ic{width:42px;height:42px;border-radius:12px;flex:none;display:flex;align-items:center;justify-content:center;background:rgba(180,83,9,.1);color:var(--accent);font-size:20px}
.sg-h b{font-size:18px;font-weight:700}
.sg-lead{color:var(--muted);font-size:14.5px;line-height:1.5;margin-bottom:12px}
.sg-list .sg-item{display:flex;flex-direction:column;gap:3px;padding:11px 0;border-top:1px solid var(--border)}
.sg-list .sg-item:first-child{border-top:none}
.sg-item span{font-size:14px;color:var(--ink)}
.sg-item em{font-style:normal;color:var(--accent);font-weight:600;font-size:13.5px}

/* Цепочка касаний (02) */
.chain-card{background:var(--card);border:1px solid var(--border);border-radius:20px;padding:24px;box-shadow:0 18px 40px rgba(60,40,10,.06)}
.ch-h2{font-weight:700;font-size:16px;margin-bottom:12px}
.chain .chain-row{display:flex;gap:12px;align-items:flex-start;padding:11px 0;border-top:1px solid var(--border)}
.chain .chain-row:first-child{border-top:none}
.chain-when{flex:none;width:104px;color:var(--accent);font-weight:700;font-size:12px;letter-spacing:.04em;text-transform:uppercase;padding-top:2px}
.chain-what{color:var(--muted);font-size:14px;line-height:1.5}

/* 04 Лендинги: мокап + контраст */
.lp-grid{display:grid;grid-template-columns:1fr 1fr;gap:22px;margin-top:6px;align-items:start}
.lp-mock{background:#fff;border:1px solid var(--border);border-radius:20px;padding:26px;box-shadow:0 22px 50px rgba(60,40,10,.1);text-align:center}
.lp-badge{display:inline-block;background:rgba(180,83,9,.1);color:var(--accent);font-weight:700;font-size:12px;letter-spacing:.04em;text-transform:uppercase;padding:6px 14px;border-radius:20px;margin-bottom:16px}
.lp-title{font-family:'Prata',serif;font-size:24px;line-height:1.2;color:var(--ink)}
.lp-sub{color:var(--muted);font-size:15px;margin:12px 0 20px}
.lp-cta{display:inline-block;background:var(--accent);color:#fff;font-weight:600;font-size:16px;padding:14px 28px;border-radius:12px}
.lp-foot{margin-top:18px;font-size:12.5px;color:var(--muted);letter-spacing:.02em}
.lp-vs{display:flex;flex-direction:column;gap:14px}
.lp-vs-row{background:var(--card);border:1px solid var(--border);border-radius:16px;padding:18px 20px}
.lp-vs-row b{display:block;font-size:15px;margin-bottom:6px;color:var(--ink)}
.lp-vs-row span{color:var(--muted);font-size:14.5px;line-height:1.5}
.lp-vs-row--on{background:rgba(180,83,9,.06);border-color:transparent}
.lp-vs-row--on b{color:var(--accent)}

/* 05 Трафик: нейропоиск + метрики */
.geo-grid{display:grid;grid-template-columns:1fr 1fr;gap:22px;margin-top:6px;align-items:start}
.geo-mock{background:#fff;border:1px solid var(--border);border-radius:20px;padding:24px;box-shadow:0 18px 40px rgba(60,40,10,.08)}
.geo-q{background:rgba(180,83,9,.06);border:1px solid var(--border);border-radius:14px 14px 14px 4px;padding:14px 16px;font-size:15px;color:var(--ink);font-weight:600;line-height:1.4}
.geo-a{margin-top:14px;background:var(--accent);color:#fff;border-radius:14px 14px 4px 14px;padding:16px 18px;font-size:14.5px;line-height:1.55}
.geo-ai{display:block;font-size:11px;font-weight:700;letter-spacing:.06em;text-transform:uppercase;opacity:.82;margin-bottom:6px}
.geo-a b{font-weight:700}
.geo-sources{margin-top:14px;display:flex;gap:8px;flex-wrap:wrap;justify-content:center}
.geo-sources span{background:rgba(180,83,9,.08);border:1px solid var(--border);border-radius:20px;padding:6px 14px;font-size:13px;font-weight:600;color:var(--accent)}
.geo-metrics{background:var(--card);border:1px solid var(--border);border-radius:20px;padding:24px}
.geo-metrics .geo-h{font-weight:700;font-size:16px;margin-bottom:14px}
.geo-metrics .ch-list{margin-top:0}
.geo-note{margin-top:16px;font-size:14px;color:var(--muted);line-height:1.55;background:rgba(180,83,9,.06);border:1px solid var(--border);border-radius:12px;padding:13px 16px}

/* Итого спектр решений (benefit) */
.spectrum{margin-top:38px}
.sp-h{font-family:'Prata',serif;font-size:22px;margin-bottom:18px}
.sp-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:14px}
.sp-item{display:flex;gap:14px;align-items:flex-start;background:var(--card);border:1px solid var(--border);border-radius:16px;padding:18px 20px}
.sp-item b{flex:none;width:34px;height:34px;border-radius:50%;background:rgba(180,83,9,.12);color:var(--accent);display:flex;align-items:center;justify-content:center;font-weight:700;font-family:'Prata',serif}
.sp-item span{color:var(--muted);font-size:14.5px;line-height:1.5}
.sp-item--on{background:rgba(180,83,9,.06);border-color:var(--amber)}
.sp-item--on b{background:var(--accent);color:#fff}
.sp-item--on span{color:var(--ink)}

/* адаптив */
@media(max-width:880px){
  .goal-grid{grid-template-columns:1fr}
  .gc-stats{grid-template-columns:repeat(3,1fr);row-gap:14px}
  .rfm-metrics{grid-template-columns:repeat(2,1fr)}
  .seg-row{grid-template-columns:1fr;gap:6px;padding:14px 18px}
  .seg-row .sr-h{display:none}
  .seg-row.seg-row-head{display:none}
  .seg-axes{grid-template-columns:1fr}
  .about-row{grid-template-columns:repeat(2,1fr)}
  .guest-grid,.modules,.benefits,.steps,.seg-grid,.channels,.tt-grid,.aims,.lp-grid,.geo-grid,.sp-grid{grid-template-columns:1fr}
  .nearby-embed iframe{height:1600px}
  .nav-links{display:none}
  .nav-in{justify-content:flex-end}
}
@media(max-width:560px){
  section{padding:56px 0}
  .wrap{padding:0 22px}
  #hero{padding:64px 0 50px}
  .cta-row{width:100%}
  .cta-row .btn{flex:1;justify-content:center}
  .about-row{grid-template-columns:1fr}
  .foot-in{flex-direction:column;text-align:center}
}